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Nathan's Famous : an Unauthorized View of America's Favorite Frankfurter Company.

"A heartwarming, poignant and even-handed account of the quintessential American immigrant/family business struggle to succeed against all odds" (Larry King). Nathan's Famous chronicles the history and business strategies of company founder Nathan Handwerker that led to the success of...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Handwerker, William
Otros Autores: Pearl, Jayne A.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Newburyport : Morgan James Publishing, 2016.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Intro; Title; Copyright; Table of Contents; Author's Note; Acknowledgments; Introduction; Section 1 FROM STEAMSHIP TO ROLLERCOASTER (1882
  • 1940's); Chapter 1 From Galicia to Manhattan; The End of an Era; Humble Beginnings; Nathan's First Jobs; Big Dreams for Young Nathan; Early Days in America; The Birth of Nathan's Famous; Naming the Stand; Famous Fans; Chapter 2 Fireworks & Family; A Match Made in Coney Island Heaven; Nathan and Ida Start a Family; The Roaring Twenties and Booming Thirties; Surreptitious Expansions; Buying Up Boardwalk and Surf; Growing Pains; Clashing Management Styles.
  • Section 2 THRILL ON THE STEEPLECHASE (1950
  • 1960's)Chapter 3 Murray's Venture Outside Coney Island; The Roadside Rest Is History-A New Nathan's Restaurant Opportunity; Coney Island Memories; Steeplechase on My Ninth Birthday; Family Management Shakeup; Questions I Wish I Could Ask; Work: A Means to an End?; Yonkers: Store Number Three; Chapter 4 Nathan's in the Public Eye; In the Public Arena; Times Square: Hitting the Big Time; New Stores, Bad Locations; Foray into Franchising; Wetson's Acquisition; Personal Effects; Section 3 RIDING THE MERRY-GO-ROUND (1970's
  • 1980's).
  • Chapter 5 A Higher EducationCollege and Courtship; Returning to School; Walking into a Firestorm; The Wetson's Effect; Hot Dog Eating Contest Rolls Around; Earning My Stripes; Painful Lessons; Inside Out; Chapter 6 Saving Nathan's: The Plan; Natural Casing versus Skinless; Supermarket Licensing; Two Faces of Couponing; Section 4 BUMPER CARS ON THE FREEWAY (1980's); Chapter 7 Margins and Marginality; My Sabbatical Year and Back: Arc of the Survivor; Vendors Under Fire; Marriott: Saving Grace; Testing Where to Go from Here; Searching for New Blood; Chapter 8 Nathan's Goes Private Again.
  • Flagging Confidence in ManagementOutsiders Step In; The New Five-Year Plan; Figuring Out New Leadership; On the Block; Section 5 VIEW FROM THE FERRIS WHEEL (1990's
  • Present); Chapter 9 Private Again, Public Again; New Regimes; The New World Order; Taking Nathan's to Russia; More Trouble in the Executive Suite; Back to the Public Market; Farther East: Japan; The End of My Road at Nathan's; Chapter 10 New Beginnings and Endings; The End of Generation Two; Success and Legacy; About the Author.