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Billion-Dollar Branding : Brand Your Small Business Like a Big Business and Make Great Things Happen.
Two advertising veterans explain the myths about branding'and how even the smallest businesses can benefit by defining themselves to their customers. Branding may be the single most misunderstood concept in marketing. It's not only for big businesses with big bucks. It's not about a l...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Otros Autores: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Newport News :
Morgan James Publishing,
2012.
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| Temas: | |
| Acceso en línea: | Texto completo |