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|a UAMI
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1 |
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|a Angelini, Antonella,
|e author.
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1 |
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|a The value of the customer relationship /
|c Antonella Angelini.
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|a Torino :
|b G. Giappichelli Editore,
|c [2018]
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|c Ã2018
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|a 1 online resource (x, 105 pages)
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|a text
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|a online resource
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|a Includes bibliographical references.
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505 |
0 |
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|a Cover; Occhiello; Dedica; Contents; Preface; Chapter I The relationship as an intangible resource; Chapter II The creation and management of customer experience and relationships; Chapter III Managing and measuring customer value
|
588 |
0 |
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|a Print version record.
|
590 |
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|a ProQuest Ebook Central
|b Ebook Central Academic Complete
|
650 |
|
0 |
|a Customer relations
|x Management.
|
650 |
|
0 |
|a Relationship marketing.
|
650 |
|
0 |
|a Consumer satisfaction.
|
650 |
|
2 |
|a Consumer Behavior
|
650 |
|
6 |
|a Marketing relationnel.
|
650 |
|
6 |
|a Consommateurs
|x Satisfaction.
|
650 |
|
7 |
|a BUSINESS & ECONOMICS
|x Industrial Management.
|2 bisacsh
|
650 |
|
7 |
|a BUSINESS & ECONOMICS
|x Management.
|2 bisacsh
|
650 |
|
7 |
|a BUSINESS & ECONOMICS
|x Management Science.
|2 bisacsh
|
650 |
|
7 |
|a BUSINESS & ECONOMICS
|x Organizational Behavior.
|2 bisacsh
|
650 |
|
7 |
|a Consumer satisfaction
|2 fast
|
650 |
|
7 |
|a Customer relations
|x Management
|2 fast
|
650 |
|
7 |
|a Relationship marketing
|2 fast
|
758 |
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|i has work:
|a The value of the customer relationship (Text)
|1 https://id.oclc.org/worldcat/entity/E39PCFY4Bd94PrW4Y8gXCychQC
|4 https://id.oclc.org/worldcat/ontology/hasWork
|
776 |
0 |
8 |
|i Print version:
|a Angelini, Antonella.
|t Value of the customer relationship.
|d Torino : G. Giappichelli, 2018
|z 9788892114432
|w (OCoLC)1039015536
|
856 |
4 |
0 |
|u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=5413436
|z Texto completo
|
938 |
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|a ProQuest Ebook Central
|b EBLB
|n EBL5413436
|
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|a EBSCOhost
|b EBSC
|n 1825411
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994 |
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|a 92
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