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Demand and Supply Integration : the Key to World-Class Demand Forecasting, Second Edition.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Moon, Mark A.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Boston : DEG Press, 2018.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Intro; About De/G PRESS; Acknowledgments; Contents; Preface to the Second Edition; Chapter 1. The Case for Business Integration; Chapter 2. Demand/Supply Integration; Chapter 3. World-Class Demand/Supply Integration; Chapter 4. Forecasting as a Management Process; Chapter 5. Quantitative Forecasting Techniques; Chapter 6. Qualitative Forecasting; Chapter 7. Incorporating Market Intelligence into the Forecast; Chapter 8. Performance Measurement; Chapter 9. World-Class Demand Forecasting; Chapter 10. Bringing It Back to Demand/Supply Integration: Managing the Demand Review; Index.