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Sense & respond : how successful organizations listen to customers and create new products continuously /

We're in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people's behavior in real time, communicate internally at extraordinary speed, and innovate continuously. New technologies are transforming the way companies interact with thei...

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Bibliographic Details
Call Number:Libro Electrónico
Main Authors: Gothelf, Jeff (Author), Seiden, Josh (Author)
Format: Electronic eBook
Language:Inglés
Published: Boston, Massachusetts : Harvard Business Review Press, [2017]
Subjects:
Online Access:Texto completo
Table of Contents:
  • Intro; Copyright; Contents; Acknowledgments; Introduction; Part I: The Sense and Respond Model; Ch 1: Continuous Uncertainty; Ch 2: Sense and Respond; Ch 3: Why Companies Resist; Ch 4: You Are in the Software Business; Part II: A Manager's Guide to Sense and Respond; Ch 5: Plan for Change and Uncertainty; Ch 6: Organize for Collaboration; Ch 7: Continuous Everything; Ch 8: Create a Culture of Continuous Learning; Conclusion; Notes; Index; About the Authors.