Goods Advertising, Urban Space, and the Moral Law of the Image /

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Objects are all around us - and images of objects, advertisements for objects. Things are no longer merely purely physical or economic entities: within the visual economy of advertising, they are inescapably moral. Any object, regardless of its nature, can for at least a moment aspire to be 'go...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Coccia, Emanuele
Autor Corporativo: Project Muse
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York, NY : Fordham University Press, 2018.
Colección:Book collections on Project MUSE.
Temas:
Advertising.
Consumer goods.
Biens de consommation.
BUSINESS & ECONOMICS / Advertising & Promotion.
Consumer goods
Advertising
Advertising > Moral and ethical aspects
Advertising > Philosophy
Advertising History.
Art History.
Art.
Cultural History.
Marketing History.
Marketing.
Moral Philosophy.
Philosophy.
Acceso en línea:Texto completo
Descripción
Sumario:Objects are all around us - and images of objects, advertisements for objects. Things are no longer merely purely physical or economic entities: within the visual economy of advertising, they are inescapably moral. Any object, regardless of its nature, can for at least a moment aspire to be 'good,' can become not only an object of value but also a complex of possible happiness, a moral source of perfection for any one of us. This text argues that our relation to things is what makes us human. It shows how objects become the medium through which a city enunciates its ethos, making an ethical life available to those who live among them.
Descripción Física:1 online resource (pages cm)
Bibliografía:Includes bibliographical references and index.
ISBN:9780823280254
082328025X
9780823280247
0823280241
9780823281565
0823281566

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