Cargando…
Semiotics and visual communication II : culture of seduction /
The chapters in this book consist of selected papers that were presented at the 2nd International Conference and Poster Exhibition on Semiotics and Visual Communication at the Cyprus University of Technology in October 2015. They investigate the theme of the Conference, Culture of Seduction [the sed...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor Corporativo: | |
| Otros Autores: | |
| Formato: | Electrónico Congresos, conferencias eBook |
| Idioma: | Inglés |
| Publicado: |
Newcastle upon Tyne, UK :
Cambridge Scholars Publishing,
2017.
|
| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | The chapters in this book consist of selected papers that were presented at the 2nd International Conference and Poster Exhibition on Semiotics and Visual Communication at the Cyprus University of Technology in October 2015. They investigate the theme of the Conference, Culture of Seduction [the seduction of culture] and look at Seduction as in deception, not sexual enticement, but as a mechanism of attraction and appeal which has often been the case in many communication strategies and approaches used by mass and popular culture. Seduction has historic and increasing agency in visual communication -- the urgency to entice viewers is ever more powerful in difficult economic times, in an increasingly hyper-real world -- and designers are led to become exceedingly complicit in its strategies. The contributions here cover a range of approaches from theoretical aspects of seduction in verbal and nonverbal communication, public spaces, design and meaning, seductive strategies, and advertising design, as well as fashion representations and packaging design. |
|---|---|
| Notas: | "Selected papers ... presented at the 2nd International Conference & Poster Exhibition on Semiotics and Visual Communication at the Cyprus University of Technology in October 2015"--Preface "This book [is] a result of the second International Conference on Semiotics and Visual Communication that was held in Cyprus in October 2015 ..."--Acknowledgements "International Conference & Exhibition on Semiotics and Visual Communication, 2-4 October 2015, Cyprus University"--Conference web site |
| Descripción Física: | 1 online resource (xv, 277 pages) : illustrations |
| Bibliografía: | Includes bibliographical references. |
| ISBN: | 9781527500020 1527500020 |