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The predictive postcode : the geodemographic classification of British society /
This book is a detailed, empirical investigation into the question of whether academic social research can compete with the commercial sector, with its new technologies and big data, in order to classify, profile, and understand us.
| Clasificación: | Libro Electrónico |
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| Autores principales: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Los Angeles :
SAGE,
2018.
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| Edición: | 1st. |
| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | This book is a detailed, empirical investigation into the question of whether academic social research can compete with the commercial sector, with its new technologies and big data, in order to classify, profile, and understand us. |
|---|---|
| Descripción Física: | 1 online resource |
| Bibliografía: | Includes bibliographical references (pages 275-285) and index. |
| ISBN: | 9781529714685 1529714680 9781526448835 1526448831 1526402335 9781526402332 1526402343 9781526402349 9781526448866 1526448866 |