|
|
|
|
| LEADER |
00000cam a2200000Mi 4500 |
| 001 |
EBOOKCENTRAL_on1022790167 |
| 003 |
OCoLC |
| 005 |
20240329122006.0 |
| 006 |
m o d |
| 007 |
cr |n|---||||| |
| 008 |
180210s2016 enk o 000 0 eng d |
| 040 |
|
|
|a EBLCP
|b eng
|e pn
|c EBLCP
|d MERUC
|d IDB
|d OCLCQ
|d UEJ
|d OCLCO
|d OCLCF
|d SGP
|d OCLCO
|d OCLCQ
|d OCLCO
|d OCLCL
|
| 020 |
|
|
|a 9781317026945
|
| 020 |
|
|
|a 1317026942
|
| 035 |
|
|
|a (OCoLC)1022790167
|
| 050 |
|
4 |
|a HF5415.32
|b .T748 2016eb
|
| 082 |
0 |
4 |
|a 658.4012
|
| 049 |
|
|
|a UAMI
|
| 100 |
1 |
|
|a Trevisan, Enrico.
|
| 245 |
1 |
4 |
|a The Irrational Consumer :
|b Applying Behavioural Economics to Your Business Strategy.
|
| 260 |
|
|
|a London :
|b Taylor and Francis,
|c 2016.
|
| 300 |
|
|
|a 1 online resource (156 pages)
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a computer
|b c
|2 rdamedia
|
| 338 |
|
|
|a online resource
|b cr
|2 rdacarrier
|
| 588 |
0 |
|
|a Print version record.
|
| 505 |
0 |
|
|a 1. The loss of rationality -- 2. A passion for deals -- 3. The sense of possession -- 4. An embarrassment of riches -- 5. Sunk costs and re-emerging costs -- 6. Divide and rule -- 7. Money games -- 8. Ulysses, the sirens and the challenge of self control -- 9. Mind games.
|
| 590 |
|
|
|a ProQuest Ebook Central
|b Ebook Central Academic Complete
|
| 650 |
|
0 |
|a Consumer behavior.
|
| 650 |
|
0 |
|a Economics
|x Psychological aspects.
|
| 650 |
|
6 |
|a Consommateurs
|x Comportement.
|
| 650 |
|
6 |
|a Économie politique
|x Aspect psychologique.
|
| 650 |
|
7 |
|a Consumer behavior
|2 fast
|
| 650 |
|
7 |
|a Economics
|x Psychological aspects
|2 fast
|
| 758 |
|
|
|i has work:
|a The irrational consumer (Text)
|1 https://id.oclc.org/worldcat/entity/E39PCGHJyVxDrQf6W9KByWp4G3
|4 https://id.oclc.org/worldcat/ontology/hasWork
|
| 776 |
0 |
8 |
|i Print version:
|a Trevisan, Enrico.
|t Irrational Consumer : Applying Behavioural Economics to Your Business Strategy.
|d London : Taylor and Francis, ©2016
|z 9781472413444
|
| 856 |
4 |
0 |
|u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=4442587
|z Texto completo
|
| 938 |
|
|
|a EBL - Ebook Library
|b EBLB
|n EBL4442587
|
| 994 |
|
|
|a 92
|b IZTAP
|
