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|a Strategic management accounting :
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|a pt. 1: Fundamental concepts: cost and value. Cost analysis -- Value concepts. pt. 2: Managing customers. Cost to serve and customer selection -- From customer profit to customer value. pt. 3: Managing competitors. Competitor analysis and accounting model: competitor analysis -- Competitor analysis and accounting model: accounting model -- Competitive analysis: game theory. pt. 4: Managing corporate value. Strategic value analysis: value search -- Strategic value analysis: business valuation -- Creating value through strategic alliances -- Cases and solutions.
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|a This book serves as a guide to strategic management accounting. It introduces new and useful concepts on how to collect, analyse, and evaluate options to enable managers to steer corporate directions and write strategic plans for the long-term success of the corporation. Starting with basic techniques and the latest strategic management approaches, the book then presents cases that show the techniques employed step by step. By demonstrating how easily the ideas can be translated into action, it is a valuable resource for business practitioners, as well as for students taking advanced management accounting courses.
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|i Print version:
|a Li, Wing Sun.
|t Strategic management accounting : a practical guidebook with case studies.
|d Singapore : Springer Nature, [2018]
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