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PEAK : how great companies get their mojo from Maslow /

"Proven principles for sustainable success, with new leadership insight PEAK is the popular, transformative guide to doing business better, written by a seasoned entrepreneur/CEO who has disrupted his favorite industry not once, but twice. Author Chip Conley, founder and former CEO of one of th...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Conley, Chip (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken, New Jersey : John Wiley & Sons, Inc., [2017]
Edición:Revised and updated.
Temas:
Acceso en línea:Texto completo

MARC

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100 1 |a Conley, Chip,  |e author. 
245 1 0 |a PEAK :  |b how great companies get their mojo from Maslow /  |c Chip Conley. 
250 |a Revised and updated. 
264 1 |a Hoboken, New Jersey :  |b John Wiley & Sons, Inc.,  |c [2017] 
300 |a 1 online resource (xxii, 292 pages) 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
500 |a Revised and updated edition of the author's Peak, ©2007. 
520 |a "Proven principles for sustainable success, with new leadership insight PEAK is the popular, transformative guide to doing business better, written by a seasoned entrepreneur/CEO who has disrupted his favorite industry not once, but twice. Author Chip Conley, founder and former CEO of one of the worlds largest boutique hotel companies, turned to psychologist Abraham Maslow's Hierarchy of Needs at a time when his company was in dire need. And years later, when the young founders of Airbnb asked him to help turn their start-up home sharing company into a world-class hospitality giant, Conley once again used the principles hed developed in PEAK. In the decade since this book's first edition, Conley's PEAK strategy has been developed on six continents in organizations in virtually every industry. The authors foundational premise is that great leaders become amateur psychologists by understanding the unique needs of three key relationshipswith employees, customers, and investorsand this message has resonated with every kind of leader and company including some of the worlds best-known, from Apple to Facebook. Avid users of PEAK have found that the principles create greater loyalty and differentiation with their key stakeholders. This new second edition includes in-depth examples of real-world PEAK companies, including the authors own at Airbnb, and exclusive PEAK leadership practices that will take youand your company's performanceto new heights. Whether you're at a startup or a Fortune 500 company, at a for-profit, nonprofit, or governmental organization, this book can help you and your people reach potential you never realized you had. Understand how Maslow's hierarchy makes for winning business practices Learn how PEAK drove some of today's top businesses to success Help employees reach their full potentialand beyond Transform the customer experience and keep investors happy The PEAK framework succeeds because it elevates the business from the inside out. These same principles apply in the boardroom, the breakroom, and your living room at home, and have proven to be the foundation of healthy, fulfilled lives. Even if you think you're doing great, you could always be doing betterand PEAK gives you a roadmap to the next level"--  |c Provided by publisher 
520 |a "In the wake of a recession, Conley developed the principles of PEAK as an alternative operating manual for businesses based upon Abraham Maslow's iconic Hierarchy of Needs. In this 10-year anniversary edition, Conley gives the readers an updated version of PEAK and introduces how PEAK was instrumental in helping Airbnb live up to its potential. The completely revised and updated edition includes new PEAK Leadership practices that can assist any leader or leadership team to move their organization from mediocrity to excellence"--  |c Provided by publisher 
504 |a Includes bibliographical references and index. 
505 0 |a Peak: How Great Companies Get Their Mojo from Maslow -- Contents -- Foreword -- Introduction -- Preface -- Part One: Maslow and Me -- Chapter 1: Toward a Psychology of Business -- A Brief Primer on Maslow -- Maslow in the Workplace -- Taking Maslow to Heart -- How This Book Is Organized -- Chapter 2: Karmic Capitalism -- The Workplace as a Mirror -- Why Are We So Focused on the Short Term? -- Satisfying Our Tendency Toward the Tangible -- The Pursuit of Happiness at Work -- Making the Hierarchy of Needs Tangible -- Chapter 3: The Relationship Truths 
505 8 |a Joie de Vivre's Web of RelationshipsThe Value of Relationships in the Workplace -- Introducing the Relationship Truths -- The Power of the Pyramid -- Part Two: Relationship Truth 1: The Employee Pyramid -- Chapter 4: Creating Base Motivation -- The Base of the Employee Pyramid -- Google Is Peaking -- Bigger Than Money -- How Solid Is the Base of Your Pyramid? -- Chapter 5: Creating Loyalty -- Why Recognition Rules -- Creating a Culture of Recognition -- Chapter 6: Creating Inspiration -- A Swinging Company -- Why Meaning Has Become More Meaningful 
505 8 |a The Two Components of Meaning in the WorkplaceCreating Meaning in the Day-to-Day Work -- Part Three: Relationship Truth 2: The Customer Pyramid -- Chapter 7: Creating Satisfaction -- Using the Hierarchy of Needs to Understand Your Customer -- The Nature of Customer Expectations -- Satisfaction Doesn't Create Loyalty -- Boutique Hotels as Disruptive Innovators -- Joie de Vivre on the Brink of Disaster -- Chapter 8: Creating Commitment -- What Are Customer Desires? -- Using Technology to Meet Desires -- High-Tech, High-Touch Cultures 
505 8 |a Creating a Great Service CultureChapter 9: Creating Evangelists -- Peak's Apple and Harley-Davidson Customer Pyramids -- Creating Your Own Customer Pyramid -- Understanding the Unrecognized Needs of Your Customer -- Four Themes at the Top of the Customer Pyramid -- Part Four: Relationship Truth 3: The Investor Pyramid -- Chapter 10: Creating Trust -- The Investor Pyramid Is Relevant to All Employees -- Are Investors Human? -- Attracting an Aligned Investor -- Creating Transactional Alignment -- The Definition of Effective Performance 
505 8 |a Chapter 11: Creating ConfidenceEmotionally Intelligent Investing -- From Transaction to Collaboration -- Creating an Emotional Connection with Investors -- Chapter 12: Creating Pride of Ownership -- How Big Is the Legacy Investor Market? -- Purpose Drives Profit -- Investing in Community Pays Off -- Part Five: Putting the Truths into Action -- Chapter 13: The Heart of the Matter -- The Emergence of the Joie de Vivre Heart -- Creating Corporate Culture -- What's the Right Culture for Your Company? -- Bringing It All Together 
588 0 |a Online resource; title from digital title page (viewed on April 03, 2018). 
590 |a ProQuest Ebook Central  |b Ebook Central Academic Complete 
650 0 |a Psychology, Industrial. 
650 0 |a Self-actualization (Psychology) 
650 0 |a Employee motivation. 
650 0 |a Success in business. 
650 2 |a Psychology, Industrial 
650 6 |a Psychologie du travail. 
650 6 |a Personnel  |x Motivation. 
650 6 |a Succès dans les affaires. 
650 7 |a BUSINESS & ECONOMICS  |x Leadership.  |2 bisacsh 
650 7 |a Employee motivation  |2 fast 
650 7 |a Psychology, Industrial  |2 fast 
650 7 |a Self-actualization (Psychology)  |2 fast 
650 7 |a Success in business  |2 fast 
776 0 8 |i Print version:  |a Conley, Chip.  |t PEAK.  |b Second Edition.  |d Hoboken : Wiley, 2017  |z 9781119434924  |w (DLC) 2017030735 
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