Seven Principles of Digital Business Strategy.
If we are creating most of our competitive advantage at the strategic planning stage, why are we spending so little time on this and so much time on technology? This book is not about why you should digitally transform and become more strategic, it's about how. It lays out the steps that must b...
Clasificación: | Libro Electrónico |
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Autores principales: | McKeown, Niall, Durkin, Mark (Autor) |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Business Expert Press,
2017.
|
Colección: | Digital and social media marketing and advertising collection.
|
Temas: | |
Acceso en línea: | Texto completo |
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