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The store and the Internet of Things : retail operations, marketing and beyond.

Detalles Bibliográficos
Clasificación:	Libro Electrónico
Autor principal:	Brusset, Xavier
Otros Autores:	Teller, Christoph, Kotzab, Herbert
Formato:	Electrónico eBook
Idioma:	Inglés
Publicado:	Bradford, West Yorkshire : Emerald Publishing Limited, 2017.
Colección:	International Journal of Retail & Distribution Management.
Temas:	Marketing. Internet of things. Internet des objets. marketing. Internet of things Marketing
Acceso en línea:	Texto completo

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