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EBOOKCENTRAL_on1004615514 |
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OCoLC |
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20240329122006.0 |
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170923s2017 xx o 000 0 eng d |
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|a EBLCP
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019 |
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|a 1004353998
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|a 9781787435209
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|a 1787435202
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|a HF5415
|b .S767 2017
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|a 658.8
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049 |
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|a UAMI
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100 |
1 |
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|a Brusset, Xavier.
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245 |
1 |
4 |
|a The store and the Internet of Things :
|b retail operations, marketing and beyond.
|
260 |
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|a Bradford, West Yorkshire :
|b Emerald Publishing Limited,
|c 2017.
|
300 |
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|a 1 online resource (244 pages)
|
336 |
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|a text
|b txt
|2 rdacontent
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|a computer
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|2 rdamedia
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|a online resource
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490 |
1 |
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|a International Journal of Retail & Distribution Management ;
|v v. 45
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588 |
0 |
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|a Print version record.
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505 |
0 |
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|a Covers; Editorial advisory board; Guest editorial; Mavens' price and non-price on-pack extrinsic cue search behaviours; Social, local and mobile commerce practices in omni-channel retailing; No more blaming the weather: aretailer's approach to measuring and managing weather variability; Webrooming behaviour: a conceptual framework; The role of consumers' attitudes in estimating consumer response to assortment composition; A decision support system for retail assortment planning; When location and content matter: effects of mobile messages on intention to redeem.
|
505 |
8 |
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|a Tracking customer behaviour in fashion retail using RFIDDo channel integration efforts pay-off in terms of online and offline customer loyalty?; Brand-driven retail format innovation: a conceptual framework; Touching the void; In-store proximity marketing:experimenting with digital point-of-sales communication.
|
590 |
|
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|a ProQuest Ebook Central
|b Ebook Central Academic Complete
|
650 |
|
0 |
|a Marketing.
|
650 |
|
0 |
|a Internet of things.
|
650 |
|
6 |
|a Marketing.
|
650 |
|
6 |
|a Internet des objets.
|
650 |
|
7 |
|a marketing.
|2 aat
|
650 |
|
7 |
|a Internet of things
|2 fast
|
650 |
|
7 |
|a Marketing
|2 fast
|
700 |
1 |
|
|a Teller, Christoph.
|
700 |
1 |
|
|a Kotzab, Herbert.
|
758 |
|
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|i has work:
|a The store and the internet of things (Text)
|1 https://id.oclc.org/worldcat/entity/E39PCFt6Vwdrr7kHH73pgCkHJC
|4 https://id.oclc.org/worldcat/ontology/hasWork
|
776 |
0 |
8 |
|i Print version:
|a Brusset, Xavier.
|t Store and the Internet of Things : retail operations, marketing and beyond.
|d Bradford, West Yorkshire : Emerald Publishing Limited, ©2017
|z 9781787435193
|
830 |
|
0 |
|a International Journal of Retail & Distribution Management.
|
856 |
4 |
0 |
|u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=5047028
|z Texto completo
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938 |
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|a ProQuest Ebook Central
|b EBLB
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|a YBP Library Services
|b YANK
|n 14807872
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