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Digital @ Scale.
A blueprint for reinventing the core of your business Value in the next phase of the digital era will go to those companies that don't just try digital but also scale it. Digital@Scale examines what it takes for companies to break through the gravitational pull of their legacy organizations and...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Newark :
John Wiley & Sons, Incorporated,
2017.
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| Temas: | |
| Acceso en línea: | Texto completo |
MARC
| LEADER | 00000cam a2200000Mu 4500 | ||
|---|---|---|---|
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| 003 | OCoLC | ||
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| 006 | m o d | ||
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| 008 | 170617s2017 nju o 000 0 eng d | ||
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| 019 | |a 990020155 |a 1000267126 | ||
| 020 | |a 9781119433774 | ||
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| 020 | |z 1119433746 | ||
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| 035 | |a (OCoLC)990546621 |z (OCoLC)990020155 |z (OCoLC)1000267126 | ||
| 050 | 4 | |a HD30.2 |b .S936 2017 | |
| 082 | 0 | 4 | |a 658.4/0380285 |
| 049 | |a UAMI | ||
| 100 | 1 | |a Swaminathan, Anand. | |
| 245 | 1 | 0 | |a Digital @ Scale. |
| 260 | |a Newark : |b John Wiley & Sons, Incorporated, |c 2017. | ||
| 300 | |a 1 online resource (290 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 588 | 0 | |a Print version record. | |
| 505 | 0 | |a Digital @ Scale; Contents; Preamble: Thinking Digital; 1 Digital Is Changing Our World, Quickly and Irreversibly; 1.1 What Is a Digital Transformation?; Digital Players Conquer and Disrupt All Industries; Digitization Is Relevant for All Industries-Only Scale and Speed Will Vary; New Business Models Follow a Classic Pattern; Consumer Behavior Has Dramatically Changed in Recent Years; 1.2 Established Market Definitions Don't Apply Anymore; Innovations Arise at Industry Boundaries; Blurring Boundaries between B2B and B2C: B2B Becomes B2B2C; Managing Channel Conflicts. | |
| 505 | 8 | |a Software and Analytics Competencies Becoming Increasingly ImportantThe Battle for Digital Talent; 1.3 The Pace of Change Is Increasing Exponentially; Progress and Moore's Law; 1.4 Those Who Turn a Blind Eye to Digital Risk Failure and Extinction; 2 Digitization Requires Fundamental Renewal: Digital@Scale; 2.1 Why? Things Are Going Well, So Why Do We Need to Change?; Creating a Sense of Urgency: The Key Challenge; Determining the Nature of the Change Requirements; Identifying Barriers to Change Early; Identifying Relevant Assets and Setting the Aspiration Level. | |
| 505 | 8 | |a 2.2 What? What Does Digitization Mean for My Company, and What Priorities Are Derived?Building New Ecosystems; Developing Business Architecture; Strengthening the Foundation; 2.3 How? How Do I Manage the Tasks Resulting from a Digital Transformation?; Create a Plan; Ramping Up the Digital Company; Consistent Scaling; 2.4 Cargo Cults Don't Work; The CEO Must Take the Lead; 3 Why? The Clock Is Ticking; 3.1 Creating a Sense of Urgency: How Urgent Is Digitization?; Taking Leadership in Hand; Benchmarking to Assess Starting Position; Experiencing Digital Live; Sampling Digital at a Hackathon. | |
| 505 | 8 | |a Mobilizing Your Employees to Uncover Weaknesses3.2 Determining the Kind of Change Required; Those at the Top Right Need an Entirely New Business Model; Extensive Interventions in the Existing Business Model; Targeted Innovations in the Value Chain; Targeted Additions to the Existing Business Model; Those Who Know the Roadblocks Overcome Them More Easily; 3.3 Identifying Relevant Assets; Powerful Brand; Strong Customer Relationship; Extensive Installed Base; Deep Customer Insights; Emotional Ties; 3.4 Determining the Aspiration Level for the Transformation. | |
| 505 | 8 | |a Conclusion: Bring on the New Ecosystems4 What? Doing the Right Things Intelligently; 4.1 Always Online, Gladly Electric, Often on Autopilot: Mobility in the Digital Age; Connectivity Will Define the Fate of the Industry; Daimler Swarming to Digital; 4.2 Digital Commerce: One Channel Is No Longer Enough-Today's Mobile Customer Blithely Switches between the Real and Virtual Worlds; Advanced Analytics to Personalize the Offering; Traditional Retail Strikes Back; Customers Want Seamless Switching between Channels; Intermediaries Vie with Retail for Customer Contact. | |
| 500 | |a 4.3 Who Still Needs Banks? Fintechs Threaten the Established Business Model. | ||
| 520 | |a A blueprint for reinventing the core of your business Value in the next phase of the digital era will go to those companies that don't just try digital but also scale it. Digital@Scale examines what it takes for companies to break through the gravitational pull of their legacy organizations and capture the full value of digital. Digging into more than fifty detailed case studies and years of McKinsey experience and data, the authors, along with a group of expert contributors, show how companies can move beyond incremental change to transform the business where the greatest value is generated-at its core. The authors provide practical insights into the three pillars of digital transformations that successfully scale: reinventing the business model, building out a business architecture from the customer back into the organization, and establishing an 'amoeba' IT and organizational foundation that learns and evolves. This is the ideal guide for all leaders who recognize the power and promise of a digital transformation. | ||
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Information technology |x Management. | |
| 650 | 0 | |a Technological innovations |x Management. | |
| 650 | 0 | |a Organizational change. | |
| 650 | 0 | |a Strategic planning. | |
| 650 | 6 | |a Technologie de l'information |x Gestion. | |
| 650 | 6 | |a Innovations |x Gestion. | |
| 650 | 6 | |a Changement organisationnel. | |
| 650 | 6 | |a Planification stratégique. | |
| 650 | 7 | |a Information technology |x Management |2 fast | |
| 650 | 7 | |a Organizational change |2 fast | |
| 650 | 7 | |a Strategic planning |2 fast | |
| 650 | 7 | |a Technological innovations |x Management |2 fast | |
| 700 | 1 | |a Meffert, J?rgen. | |
| 758 | |i has work: |a Digital @ scale (Text) |1 https://id.oclc.org/worldcat/entity/E39PCFC4dCPgjkyGBYJjvbb9cK |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |a Swaminathan, Anand. |t Digital @ Scale. |d Newark : John Wiley & Sons, Incorporated, ©2017 |z 9781119433743 |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=4875247 |z Texto completo |
| 938 | |a EBL - Ebook Library |b EBLB |n EBL4875247 | ||
| 938 | |a YBP Library Services |b YANK |n 14561009 | ||
| 994 | |a 92 |b IZTAP | ||