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|a Simon, Phil,
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|a Analytics :
|b the agile way /
|c Phil Simon.
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|a Hoboken, New Jersey :
|b John Wiley & Sons,
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|a Includes bibliographical references and index.
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|a Preface: the power of dynamic data -- Introduction: it didn't used to be this way -- Signs of the times: why data and analytics are dominating our world -- The fundamentals of contemporary data: a primer on what it is, why it matters, and how to get it -- The fundamentals of analytics: peeling back the onion -- A better way to work: the benefits and core values of agile development -- Introducing scrum: looking at one of today's most popular agile methods -- A framework for agile analytics: a simple model for gathering insights -- University tutoring center: an in-depth case study on agile analytics -- People analytics at Google/Alphabet: not your father's HR department -- The anti-Google: Beneke Pharmaceuticals -- Ice Station Zebra Medical: how agile methods solved a messy health-care data problem -- Racial profiling at Nextdoor: using data to build a better app and combat a PR disaster -- The benefits of agile analytics: the upsides of small batches -- No free lunch: the impediments to and limitations of agile analytics -- The importance of designing for data: lessons from the upstarts -- What now?: a look forward.
|
520 |
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|a Through a series of case studies and examples, this book demonstrates the benefits of a new analytics mindset that includes superior access to information, quicker insights, and the ability to spot trends far ahead of your competitors. --
|c Edited summary from book.
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|a ProQuest Ebook Central
|b Ebook Central Academic Complete
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|a Business intelligence
|x Data processing.
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|1 https://id.oclc.org/worldcat/entity/E39PCGmKfbR7YxR4F4vbtPwcT3
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|i Print version:
|a Simon, Phil.
|t Analytics.
|d Hoboken, New Jersey : John Wiley & Sons, Inc., [2017]
|z 9781119423478
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