Advertising culture and translation : from colonial to global /

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This book is the first comprehensive study combining and integrating advertising, culture and translation within the framework of colonial, Commonwealth, and postcolonial studies, and globalization. It addresses a number of controversial issues evident in two relatively young disciplines, as a resul...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Tomei, Renato (Editor )
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Newcastle upon Tyne : Cambridge Scholars Publishing, 2017.
Temas:
Advertising > Social aspects.
Translating and interpreting.
Publicité > Aspect social.
Cultural studies.
Literature & literary studies.
Society & social sciences.
BUSINESS & ECONOMICS > Advertising & Promotion.
Advertising > Social aspects
Translating and interpreting
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Table of Contents; Acknowledgements; Preface; Chapter One; Chapter Two; Chapter Three; Chapter Four; Chapter Five; Contributors; Index

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