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EBOOKCENTRAL_ocn967876766 |
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OCoLC |
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20240329122006.0 |
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m o d |
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170107s2015 xr o 000 0 cze d |
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|a EBLCP
|b eng
|e pn
|c EBLCP
|d OCLCQ
|d COCUF
|d OCLCO
|d OCLCF
|d OCLCQ
|d OCLCO
|d OCLCQ
|d QGK
|d OCLCO
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019 |
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|a 1259114275
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|a 9788024631240
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|a 8024631245
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|a AU@
|b 000065977176
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|a (OCoLC)967876766
|z (OCoLC)1259114275
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050 |
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4 |
|a HF5415.123
|b .M375 2015
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082 |
0 |
4 |
|a 658.802
|2 23
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|a UAMI
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100 |
1 |
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|a Halada, Jan.
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245 |
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|a Marketingová komunikace a public relations :
|b Výklad pojmů a teorie oboru.
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260 |
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|a Prague :
|b Charles University in Prague, Karolinum Press,
|c 2015.
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300 |
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|a 1 online resource (118 pages)
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336 |
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|a text
|b txt
|2 rdacontent
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337 |
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|a computer
|b c
|2 rdamedia
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338 |
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|a online resource
|b cr
|2 rdacarrier
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|a Print version record.
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505 |
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|a Obálka; Obsah; Předmluva; Ediční poznámka; Abecední seznam autorů podle šifer; Seznam obecných zkratek; Zkratky agentur, institucí, organizací; Seznam hesel; Heslář; Seznam doporučené literatury.
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504 |
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|a Includes bibliographical references.
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590 |
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|a ProQuest Ebook Central
|b Ebook Central Academic Complete
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650 |
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0 |
|a Communication in marketing.
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650 |
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0 |
|a Public relations.
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650 |
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2 |
|a Public Relations
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650 |
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6 |
|a Communication en marketing.
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650 |
|
6 |
|a Relations publiques.
|
650 |
|
7 |
|a public relations.
|2 aat
|
650 |
|
7 |
|a Communication in marketing
|2 fast
|
650 |
|
7 |
|a Public relations
|2 fast
|
776 |
0 |
8 |
|i Print version:
|a Halada, Jan.
|t Marketingová komunikace a public relations : Výklad pojmů a teorie oboru.
|d Prague : Charles University in Prague, Karolinum Press, ©2015
|z 9788024630755
|
856 |
4 |
0 |
|u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=4774703
|z Texto completo
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938 |
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|a ProQuest Ebook Central
|b EBLB
|n EBL4774703
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994 |
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|a 92
|b IZTAP
|