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Social Media in the Marketing Context : a State of the Art Analysis and Future Directions.

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Detalles Bibliográficos
Clasificación:	Libro Electrónico
Autor principal:	Plume, Cherniece J.
Otros Autores:	Dwivedi, Yogesh K., Slade, Emma L.
Formato:	Electrónico eBook
Idioma:	Inglés
Publicado:	San Diego : Elsevier Science, 2016.
Temas:	Social media. Marketing. Social Media Marketing Médias sociaux. social media. marketing. Social media
Acceso en línea:	Texto completo

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