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Exporting : the definitive guide to selling abroad profitably /
Note; Chapter 2: Writing an Export Business Plan; Purpose of an Export Business Plan; Pitfalls of Not Having an Export Business Plan; Pointers for Developing an Export Business Plan; Three Types of Export Business Plans; The Back-of-the-Napkin Export Business Plan; The Traditional Export Business Pl...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Chicago, Illinois :
Apress,
[2016]
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| Edición: | Second edition. |
| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Author Note; About the Author; Acknowledgments; Introduction; Part I: Building Your Foundations for Exporting; Chapter 1: Are You Ready to Export?; How an Export Product Business Is Born; How an Export Service Business Is Born; How a Business Expands into New Foreign Markets; The Difference Between Product and Service Exports; People Power Drives Your Service Exports; What It Takes to Export; Assessment of You: The Global Mindset; Examining the State of You: The Global Mindset; Assessing Your Business: The Local Business Model; Assessing an Export Start-Up: The "Born Global" Firm.
- The Sole ProprietorshipThe Partnership; The C Corporation; The Subchapter S Corporation; Limited Liability Company; Legal Considerations; Protect Your Intellectual Property; Legal Protection in the Online Environment; Domain Name Protection: Part of Your IP Protection; Other Legal Considerations: Labor Laws, Contracts, and Agreements; Opening Your Bank Account; Effective Financial Planning Right from the Start; Maximizing Tax Benefits for Your Multinational Business; More Ways to Guard Your Bottom Line; Trade and Customs Duties; Foreign Sales Corporation.
- Interest-Charge Domestic International Sales CorporationSummary; Notes; Chapter 4: The Human Side of an Export Enterprise; Creating a Functional Team; Spotting a Good Global Hire; Developing a World-Class Team; Best Places to Outsource Work; Freelancers and Independent Contractors: The New Gig Economy; Top Job Search Web Sites; Schools and Universities; When to Hire; When to Outsource; The Hiring Plan; Outsourcing HR: Focus on Your Core Competencies; Summary; Notes; Part II: Creating and Using Online Marketing Platforms; Chapter 5: Online Fundamentals.
- In Pursuit of Global Power: Snatching and Grabbing Curious Online CustomersPlan a Web Site; Reserving a Domain Name and Building a Web Site; Blog Exuberance: Brand Yourself Everywhere; Pick a Main Stage and Understand Your Audience; Post Frequently, Consistently, and with the Reader Always in Mind; Inspire Your Readers; Make Thoughtful Comments When Warranted; Provide Links to Better Inform Readers; Feature Stunning Graphics; Connect with Your Readers Intellectually and Emotionally; Check Your Facts; Market the Blog; Label Your Posts; Blog Services; Summary; Notes.