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The New Advertising : Branding, Content, and Consumer Relationships in the Data-Driven Social Media Era.

Detalles Bibliográficos
Clasificación:	Libro Electrónico
Autor principal:	Wang, Ming
Otros Autores:	Jones, Valerie, Brown, Ruth
Formato:	Electrónico eBook
Idioma:	Inglés
Publicado:	Santa Barbara : ABC-CLIO, 2016.
Temas:	Advertising. Internet advertising. Internet marketing. Social media. Publicité sur Internet. Marketing sur Internet. Médias sociaux. social media. Advertising Internet advertising Internet marketing Social media
Acceso en línea:	Texto completo

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