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Mind genomics : a guide to data-driven marketing strategy.

In this book, the authors describe how Mind Genomics works - a revolutionary marketing method that combines the three sciences of Mathematics, Psychology, and Economics - in a masterful way. Mind Genomics helps the seller of products and services to know what people are thinking about them before on...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Milutinovic, Veljko
Otros Autores: Salom, Jakob
Formato: Electrónico eBook
Idioma:Inglés
Publicado: [Switzerland] : Springer, 2016.
Colección:SpringerBriefs in business.
Temas:
Acceso en línea:Texto completo