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Technology-as-a-service playbook : how to grow a profitable subscription business /
Technology-as-a-Service Playbook defines the tactical and strategic plays technology companies must run to build a profitable subscription business. Whether you are a pureplay cloud company or a traditional technology provider making the pivot to the cloud, this book will help guide your decision-ma...
| Clasificación: | Libro Electrónico |
|---|---|
| Autores principales: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
[Burleston, England] :
Technology Services Industry Association,
2016.
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| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Lah, Thomas, |e author. | |
| 245 | 1 | 0 | |a Technology-as-a-service playbook : |b how to grow a profitable subscription business / |c Thomas Lah and J.B. Wood. |
| 264 | 1 | |a [Burleston, England] : |b Technology Services Industry Association, |c 2016. | |
| 264 | 4 | |c ©2016 | |
| 300 | |a 1 online resource (363 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 505 | 0 | |a Cover; Title; Copyright; Contents; Chapter 1: Disruption Happens; Chapter 2: The 3x3 of XaaS; Chapter 3: Digging an Economic Moat for Your XaaS Business; Chapter 4: Stressing Traditional Organizational Structures; Chapter 5: Swallowing the Fish; Chapter 6: The Power of XaaS Portfolios; Chapter 7: XaaS Customer Engagement Models; Chapter 8: The Financial Keys of XaaS; Chapter 9: The Case for Managed Services; Chapter 10: Changes in the Channel; Endnotes; Index. | |
| 504 | |a Includes bibliographical references and index. | ||
| 520 | |a Technology-as-a-Service Playbook defines the tactical and strategic plays technology companies must run to build a profitable subscription business. Whether you are a pureplay cloud company or a traditional technology provider making the pivot to the cloud, this book will help guide your decision-making and execution around the \"as-a-service\" model to put your company on a path to profitable growth. This cloud-driven journey will affect every part of the organization. How offers are designed, built, marketed, sold, and serviced will all need to change. And these transformations are not limited to OEMs. They will also directly impact the vast network of channel partners. After all, its not just about building recurring revenue, its about building PROFITABLE recurring revenue. Technology-as-a-Service Playbook is the road map to the next-generation tech business model | ||
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Business planning. | |
| 650 | 0 | |a Entrepreneurship. | |
| 650 | 0 | |a Strategic planning. | |
| 650 | 6 | |a Entrepreneuriat. | |
| 650 | 6 | |a Planification stratégique. | |
| 650 | 7 | |a entrepreneurs. |2 aat | |
| 650 | 7 | |a Business planning |2 fast | |
| 650 | 7 | |a Entrepreneurship |2 fast | |
| 650 | 7 | |a Strategic planning |2 fast | |
| 700 | 1 | |a Wood, J. B., |e author. | |
| 758 | |i has work: |a Technology-as-a-service playbook (Text) |1 https://id.oclc.org/worldcat/entity/E39PCFrM464Jjq4gRJxMdwDRfC |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |a Lah, Thomas. |t Technology-as-a-Service Playbook : How to Grow a Profitable Subscription Business. |d Burleson : Point B, Inc, ©2016 |z 9780986046230 |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=4528279 |z Texto completo |
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