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20240329122006.0 |
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|a 9781118859223
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|a 381/.437
|2 23
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| 049 |
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|a UAMI
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| 100 |
1 |
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|a Engle, Carole Ruth,
|d 1952-
|1 https://id.oclc.org/worldcat/entity/E39PCjG8kw7HPpgRhdYcXggwJC
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| 245 |
1 |
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|a Seafood and aquaculture marketing handbook /
|c Carole R. Engle, Kwamena K. Quagrainie, Madan M. Dey.
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| 250 |
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|a 2nd ed.
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| 260 |
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|a Chichester, UK :
|b Wiley Blackwell,
|c 2016, ©2017.
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| 300 |
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|a 1 online resource (468 pages)
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| 336 |
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|a text
|b txt
|2 rdacontent
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| 337 |
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|a computer
|b c
|2 rdamedia
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| 338 |
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|a online resource
|b cr
|2 rdacarrier
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| 588 |
0 |
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|a Print version record.
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|a Title Page; Table of Contents; About the authors; Chapter 1: Seafood and aquaculture markets; Global trends in seafood and aquaculture markets; Are aquaculture products different from agriculture products?; Aquaculture market synopsis: tilapia; Summary; Study and discussion questions; References; Chapter 2: Demand and supply: basic economic premises; What is economics?; Demand; Supply; Price determination; Elasticity; Market structures and implications for competition and pricing; Special demand and supply conditions; Aquaculture market synopsis: salmon; Summary.
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| 505 |
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|a Study and discussion questions; References; Chapter 3: Seafood and aquaculture marketing concepts; What is marketing?; Marketing plan; Market products; Supply chain and value chain; Processors; Market or distribution channels; Transportation; Wholesaling; Brokers; Retailing; Direct sales; Profit margins; Economies of scale in marketing; Supply chain management; Pricing systems; Price behavior, trends, and fluctuations; Geographic markets; Product storage; Market power; Advertising and promotion; Product grades, quality, and marketing implications; International trade.
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| 505 |
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|a Aquaculture market synopsis: shrimp and prawns; Summary; Study and discussion questions; References; Chapter 4: Market trends; The role of imports in U.S. seafood markets; U.S. seafood consumption; Food consumption away from home; Convenience in food preparation and consumption; Demand for healthy and wholesome foods; Sustainability and seafood; Traceability and labeling of seafood products; Seafood and the "local food" movement in the U.S.; Organic seafood; Wholesale-retailer integration in the food system; Electronic Data Interchange (EDI); The Efficient Consumer Response (ECR).
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| 505 |
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|a The Efficient Food service Response (EFR); E-commerce; Aquaculture market synopsis: Pangasius spp. (swai, basa, and tra); Summary; Study and discussion questions; References; Chapter 5: Seafood market channels; Market channels for primary seafood products; Price discovery for primary commodities; Participation in food market channels; Channel ownership and control for secondary products; Consolidation and channel control; Channel coordination and leadership for secondary products; Channel agreements; Channel conflict; Aquaculture market synopsis: trout; Summary; Study and discussion questions.
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| 505 |
8 |
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|a References; Chapter 6: Seafood and aquaculture product processing; Processing; Structure of the seafood and aquaculture product processing industry; Plant location; Law of market areas; Capacity utilization; Innovation and branding; Challenges in aquaculture product processing; Aquaculture market synopsis: U.S. channel catfish; Summary; Study and discussion questions; References; Chapter 7: The international market for seafood and aquaculture products; The basis for trade; Dimensions of the international market; Trade policy tools; Trade policy in seafood and aquaculture; U.S. Antidumping.
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| 505 |
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|a Byrd Amendment, Continued Dumping and Subsidy Offset Act of 2000.
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| 504 |
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|a Includes bibliographical references.
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| 590 |
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|a ProQuest Ebook Central
|b Ebook Central Academic Complete
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| 650 |
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0 |
|a Seafood
|x Marketing.
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| 650 |
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0 |
|a Aquaculture.
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| 650 |
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0 |
|a Aquacultural engineering.
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| 650 |
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6 |
|a Aquaculture.
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| 650 |
|
7 |
|a BUSINESS & ECONOMICS
|x Commerce.
|2 bisacsh
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| 650 |
|
7 |
|a BUSINESS & ECONOMICS
|x Marketing
|x General.
|2 bisacsh
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| 650 |
|
7 |
|a BUSINESS & ECONOMICS
|x Sales & Selling
|x General.
|2 bisacsh
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| 650 |
|
7 |
|a Aquacultural engineering
|2 fast
|
| 650 |
|
7 |
|a Aquaculture
|2 fast
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| 650 |
|
7 |
|a Seafood
|x Marketing
|2 fast
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| 655 |
|
7 |
|a Handbooks and manuals.
|2 lcgft
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| 700 |
1 |
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|a Quagrainie, Kwamena.
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| 700 |
1 |
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|a Dey, Madan Mohan.
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| 758 |
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|i has work:
|a Aquaculture marketing handbook (Text)
|1 https://id.oclc.org/worldcat/entity/E39PCGtJhk7cktKjqmFTbgWKq3
|4 https://id.oclc.org/worldcat/ontology/hasWork
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| 776 |
0 |
8 |
|i Print version:
|a Engle, Carole R.
|t Seafood and Aquaculture Marketing Handbook.
|d Newark : Wiley, ©2016
|z 9781118859223
|
| 856 |
4 |
0 |
|u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=4605106
|z Texto completo
|
| 938 |
|
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|a ProQuest Ebook Central
|b EBLB
|n EBL4605106
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| 938 |
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|a EBSCOhost
|b EBSC
|n 1289478
|
| 994 |
|
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|a 92
|b IZTAP
|
