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The Today show : transforming morning television /
This is a history of the first 25 years of the groundbreaking program, The Today Show, from 1952-1977. The author looks at the aspects that contributed to Today's success-from the producers to the on air talent-and ultimately earned it a significant place in broadcast history. The book chronicl...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Lanham :
Rowman & Littlefield,
2016.
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| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Introduction
- Creating Today: Pat Weaver's concept
- Programming Today: mornings at seven
- Producing Today: behind the camera
- The faces of Today: on-air talent from Dave Garroway to Jane Pauley
- Selling today: advertising and station relations
- Watching Today: a look at the audience
- Conclusion: Today in history.