Fundamentals of school marketing /
Fundamentals Of School Marketing is designed to help school administrators apply the knowledge and tools used successfully in the private sector to organize, implement, and maintain an integrated marketing program that achieves their particular goals. Success in any complex endeavor requires an unde...
Clasificación: | Libro Electrónico |
---|---|
Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Lanham, Maryland :
Rowman & Littlefield,
2016.
|
Temas: | |
Acceso en línea: | Texto completo |
Tabla de Contenidos:
- School marketing: what it is and why it matters
- Getting started
- Marketing research and database marketing
- Marketing communication.