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Tourism management, marketing, and development : performance, strategies, and sustainability /
Companies and destinations in the tourism sector are confronted with increasing managerial challenges and have to deal with a competitive, turbulent, and fast-changing environment. The understanding that both tourism companies and destinations endowed with the best assets (natural and cultural) cann...
| Clasificación: | Libro Electrónico |
|---|---|
| Otros Autores: | , , , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Basingstoke, Hampshire :
Palgrave Macmillan,
2016.
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| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Cover; Half Title; Title Page; Copyright Page; Table of Contents; List of Illustrations; Introduction; 1 The Separation of the Naïve from the Reevaluated Destination Image by Using Benefit Segmentation and the Analysis of the Resulting Perceptions; 2 Forecasting Tourism Flows from the Russian Federation into the Mediterranean Countries; 3 Entrepreneurship and the Discovery and Exploitation of Business Opportunities: Empirical Evidence from the Malawian Tourism Sector; 4 St. Petersburg as a Tourist Destination: Searching forthe Gastronomic Brand.
- 5 Internal Features and Agglomeration Externalities for the Hotels' Competitiveness in Emilia-Romagna6 Tourism Destination Competitiveness and Firm Performance through a Financial Crisis: An Empirical Analysis of the Italian Hotel Industry; 7 The Role of Institutions in Interorganizational Collaboration within Tourism Regions: The Case of Poland; 8 The Role of Partnerships in Staging Tourist Experiences: Evidence from a Festival; 9 Toward a Sustainable Tourism; 10 Sustainable Tourism Development through Knowledge Transfer.
- 11 Entrepreneurs' Experiences, Motivations, and Sustainability of Tourism12 The Adoption of Environmental Management Systems by Shelters; Conclusion; List of Contributors; Index.