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Entrepreneurship, business and economics. Vol. 1, Proceedings of the 15th Eurasia business and economics society conference /
This volume of Eurasian Studies in Business and Economics focuses on latest results from entrepreneurship and SME research, Human Resources, along with a focus on the Tourism industry. The first part deals with topics ranging from entrepreneurial intentions, social entrepreneurship and technological...
| Clasificación: | Libro Electrónico |
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| Otros Autores: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Cham :
Springer Science and Business Media,
2016.
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| Colección: | Eurasian studies in business and economics 3/1.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | This volume of Eurasian Studies in Business and Economics focuses on latest results from entrepreneurship and SME research, Human Resources, along with a focus on the Tourism industry. The first part deals with topics ranging from entrepreneurial intentions, social entrepreneurship and technological entrepreneurship to EU policies such as the 7th Framework program. Bridging the themes, the second part on Human Resources and General Management deals with human capital issues, labor force education, employer branding and aligning HR practices to knowledge management outcomes. The third part in particular concentrates on the tourism industry in exploring innovative marketing strategies, WEB 2.0 Challenges, tourism product innovation, and success in international markets. |
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| Descripción Física: | 1 online resource (xvi, 588 pages) |
| Bibliografía: | Includes bibliographical references. |
| ISBN: | 9783319275703 3319275704 |