Introducing management in a global context /

Annotation

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: MacIntosh, Robert (Autor), O'Gorman, Kevin D. (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Oxford : Goodfellow Publishers Ltd, [2015]
Colección:Global management series.
Temas:
Management.
Gestion.
management.
Management
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Introducing management : art or science? / Kevin O'Gorman, Thomas Farrington and Colin Gregor
  • Strategic management / Robert MacIntosh
  • Marketing and consumer behaviour / Gillian Hogg, Keith Gori and Wendy Hisbent
  • Operations and performance management / Umit Bititci and Ihssan Jwijati
  • Managing people : practice and theory / Abigail Marks and Gavin Maclean
  • Managing change / Robert MacIntosh, Kyle Andrews and Josh McLeod
  • Entrepreneurship and business growth / Laura Galloway and Rebecca Stirzaker
  • Economics and regional development / Mike Danson and Christopher Kerry
  • Managing quality / Jiju Antony
  • Business ethics in a global context / Gordon Jack, Steven Glasgow, Thomas Farrington and Kevin O'Gorman
  • Running a global organization / Robert MacIntosh, Kevin Krebs and Julian Jones
  • Becoming a manager / Elaine Collinson and Jane Queenan.

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