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30 Years Of IJSE : Festschrift In Honour Of Professor John O'Brien Part 8:Festschrift In Honour Of Professor John O'Brien Part 8.
Competitive intelligence (CI) has long been recognised as a strategic management tooland is one of the fastest growing fields in the business world. CI is rapidly becoming amajor technique for achieving competitive advantage (Davis, 2004). Literature shows that some countries, including France, Japa...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Bradford :
Emerald Group Publishing Limited,
2005.
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| Colección: | International Journal of Social Economics.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | Competitive intelligence (CI) has long been recognised as a strategic management tooland is one of the fastest growing fields in the business world. CI is rapidly becoming amajor technique for achieving competitive advantage (Davis, 2004). Literature shows that some countries, including France, Japan, Sweden and the USAare most advanced in terms of the level to which companies adopt and use CI. In thesecountries, CI has earned its rightful place as an acknowledged business discipline andhas become a major technique for achieving competitive advantage (MultiQuest, 2004). These countries are also. |
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| Descripción Física: | 1 online resource (78 pages) |
| ISBN: | 9781845443146 1845443144 |