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Niche Marketing for Coaches.

This work includes all the tools you need to succeed in coaching. ""Niche Marketing for Coaches"" is the essential handbook for building a life coaching, executive coaching or business coaching practice. Based on years of first-hand, practical experience this book shows you how t...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: McNamara, Hannah
Formato: Electrónico eBook
Idioma:Inglés
Publicado: London : Thorogood Publishing, 2006.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Praise for Niche Marketing For Coaches and Hannah McNamara; Acknowledgements; Contents; Introduction; Section 1 Getting Your Ducks in a Row; chapter one Using Coaching Tools; chapter two Choosing Your Niche; chapter three Positioning; chapter four Pricing; Section 2 Start Shooting Those Ducks!; chapter five Your Marketing Message; chapter six Networking; chapter seven Public Relations (PR); chapter eight Public Speaking; chapter nine Getting Started on the Internet; chapter ten Other Marketing Methods; chapter eleven Asking for the Business!; chapter twelve Creating Your Marketing Plan.
  • Chapter thirteen Making It Happen!The Coach Files; Suggested Reading; Are You a Member Yet?