|
|
|
|
LEADER |
00000cam a2200000Mu 4500 |
001 |
EBOOKCENTRAL_ocn935261744 |
003 |
OCoLC |
005 |
20240329122006.0 |
006 |
m o d |
007 |
cr |n||||||||| |
008 |
160123s2006 xx o 000 0 eng d |
040 |
|
|
|a EBLCP
|b eng
|e pn
|c EBLCP
|d OCLCQ
|d MERUC
|d ZCU
|d ICG
|d OCLCO
|d OCLCF
|d OCLCQ
|d OCLCO
|d OCLCQ
|d DKC
|d AU@
|d OCLCQ
|d OCLCO
|d OCLCQ
|d OCLCO
|
020 |
|
|
|a 9781846630958
|
020 |
|
|
|a 1846630959
|
029 |
1 |
|
|a DEBBG
|b BV044121407
|
035 |
|
|
|a (OCoLC)935261744
|
050 |
|
4 |
|a HD76 ǂb P37 2006eb
|
082 |
0 |
4 |
|a 338.9
|
049 |
|
|
|a UAMI
|
100 |
1 |
|
|a Goodman, Michael B.
|
245 |
1 |
0 |
|a Papers from the CCI Conference on Communications 2005, Volume 11, Issue 3.
|
260 |
|
|
|a Bradford :
|b Emerald Group Publishing Limited,
|c 2006.
|
300 |
|
|
|a 1 online resource (139 pages)
|
336 |
|
|
|a text
|b txt
|2 rdacontent
|
337 |
|
|
|a computer
|b c
|2 rdamedia
|
338 |
|
|
|a online resource
|b cr
|2 rdacarrier
|
490 |
1 |
|
|a Corporate Communications: An International Journal ;
|v v. 11
|
588 |
0 |
|
|a Print version record.
|
505 |
0 |
|
|a Introduction; Corporate communication practice and pedagogy at the dawn of the new millennium; Theory and practice converge:a proposed set of corporatecommunication principles; Communication of corporate social responsibility by Portuguese banks; Corporate communication through nonviolent rhetoric; The use of humor in corporatecommunication; An inter-linguistic andinter-cultural analysis of globalcorporate web sites; Card sort technique as aqualitative substitute forquantitative exploratory factoranalysis.
|
520 |
|
|
|a Every day corporate communications professionals face important social, political and economics issues. They are also faced with the challenge of keeping pace with rapid change and of communicating and building reputation. This ebook contains papers presented at the 2005 Corporate Communication Institute Conference at Wroxton College, UK.
|
590 |
|
|
|a ProQuest Ebook Central
|b Ebook Central Academic Complete
|
650 |
|
0 |
|a Economic development.
|
650 |
|
0 |
|a International relations.
|
650 |
|
6 |
|a Développement économique.
|
650 |
|
6 |
|a Relations internationales.
|
650 |
|
7 |
|a economic development.
|2 aat
|
650 |
|
7 |
|a international relations.
|2 aat
|
650 |
|
7 |
|a Economic development
|2 fast
|
650 |
|
7 |
|a International relations
|2 fast
|
776 |
0 |
8 |
|i Print version:
|a Goodman, Michael B.
|t Papers from the CCI Conference on Communications 2005, Volume 11, Issue 3.
|d Bradford : Emerald Group Publishing Limited, ©2006
|z 9781846630941
|
830 |
|
0 |
|a Corporate Communications: An International Journal.
|
856 |
4 |
0 |
|u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=275466
|z Texto completo
|
938 |
|
|
|a ProQuest Ebook Central
|b EBLB
|n EBL275466
|
994 |
|
|
|a 92
|b IZTAP
|