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The discourse of tourism and national heritage : a contrastive study from a cultural perspective /

The Discourse of Tourism and National Heritage: A Contrastive Study from a Cultural Perspective presents an in-depth research study in the field of online tourism promotion. It focuses on the national online promotion of UNESCO World Heritage Sites, on two different types of websites - institutional...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Stoian, Claudia Elena (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Newcastle upon Tyne : Cambridge Scholars Publishing, 2015.
Temas:
Acceso en línea:Texto completo

MARC

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100 1 |a Stoian, Claudia Elena,  |e author. 
245 1 4 |a The discourse of tourism and national heritage :  |b a contrastive study from a cultural perspective /  |c by Claudia Elena Stoian. 
264 1 |a Newcastle upon Tyne :  |b Cambridge Scholars Publishing,  |c 2015. 
300 |a 1 online resource 
336 |a text  |b txt  |2 rdacontent 
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588 0 |a Print version record. 
504 |a Includes bibliographical references and index. 
520 |a The Discourse of Tourism and National Heritage: A Contrastive Study from a Cultural Perspective presents an in-depth research study in the field of online tourism promotion. It focuses on the national online promotion of UNESCO World Heritage Sites, on two different types of websites - institutional and commercial - from three countries, Romania, Spain and Great Britain. The book analyses the way in which each country combines various modes to create a virtual brochure with a promotional message from both institutional and commercial positions. In doing this, it studies the organization of the. 
590 |a ProQuest Ebook Central  |b Ebook Central Academic Complete 
590 |a eBooks on EBSCOhost  |b EBSCO eBook Subscription Academic Collection - Worldwide 
650 0 |a Heritage tourism. 
650 0 |a Culture and tourism. 
650 6 |a Tourisme culturel. 
650 6 |a Ethnotourisme. 
650 7 |a cultural tourism.  |2 aat 
650 7 |a Linguistics.  |2 bicssc 
650 7 |a Semiotics  |x semiology.  |2 bicssc 
650 7 |a Internet guides & online services.  |2 bicssc 
650 7 |a POLITICAL SCIENCE  |x Public Policy  |x Cultural Policy.  |2 bisacsh 
650 7 |a SOCIAL SCIENCE  |x Anthropology  |x Cultural.  |2 bisacsh 
650 7 |a SOCIAL SCIENCE  |x Popular Culture.  |2 bisacsh 
650 7 |a Culture and tourism  |2 fast 
650 7 |a Heritage tourism  |2 fast 
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