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Strategic analytics : advancing strategy execution and organizational effectiveness /
More than ever, data drives decisions in organizations--and we have more data, and more ways to analyze it, than ever. Yet strategic initiatives continue to fail as often as they did when computers ran on punch cards. Economist and research scientist Alec Levenson says we need a new approach. The pr...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Oakland, CA :
Berrett-Koehler Publishers,
[2015]
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| Temas: | |
| Acceso en línea: | Texto completo Texto completo |
Tabla de Contenidos:
- Cover Page; Title Page; Copyright Page; Dedication; Contents; List of Figures and Tables; Preface; Introduction Integrating Enterprise and Human Capital Analytics; Part I Why Do Strategic Analytics?; Chapter 1 Of Elephants and Incomplete Analytics; Chapter 2 Beware the ROI Bogeyman and Other Monsters under the Bed; Part II How to Do Strategic Analytics; Chapter 3 Put the Horse in Front of the Cart-Where to Focus the Analysis; Chapter 4 Step 1-Competitive Advantage Analytics; Chapter 5 Step 2-Enterprise Analytics; Chapter 6 Step 3-Human Capital Analytics; Chapter 7 Putting It All Together.
- Chapter 8 Application-Customer Retention and Profitable GrowthChapter 9 Application-Go-to-Market Strategies and Effectiveness; Part III Diving Deeper: How to Make Current Practice Better; Chapter 10 Critical Roles, Competencies, and Performance; Chapter 11 Making Sense of Sensing Data; Chapter 12 Evaluating Human Capital Development: Build versus Buy versus Redesign; Conclusion Key Learning and Action Points; References; Appendix Strategic Analytics Diagnostic Interview Template; Acknowledgments; Index; About the Author; Footnotes; Chapter 3; Chapter 6.