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The Nordic Market for Sports Nutrition Products.
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Copenhagen :
Nordiska ministerrådets förlag,
2009.
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| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- ""Contents""; ""Preface""; ""Summary""; ""1. Background of the study ""; ""1.1 Main objectives of the market research study""; ""1.2 Definition of sports nutrition products ""; ""1.3 A general overview of the market""; ""1.4 Methodology ""; ""1.5 External validity: from Norwegian data to the Nordic market ""; ""2. Legislation and regulations""; ""2.1 Legislation in Nordic countries""; ""2.2 The Norwegian market actors� view on the Norwegian legislation""; ""2.3 The possibility for transferring results to the other Nordic countries""; ""3. Sports nutrition products""
- ""3.1 Categories of sports nutrition products""""3.2 Form and function � the connection""; ""3.3 Presentation of the different products of nutritional supplements""; ""3.3.2 Carbohydrate and energy supplements""; ""3.4 Summary""; ""4. Main actors on the Norwegian market ""; ""4.1 Statistics from Statistics Norway (SSB) ""; ""4.2 The branch association""; ""4.3 Statistics for the main enterprises on the Norwegian market for sports nutrition products""; ""4.4 Summary""; ""5. Sales channels for sports nutrition products""; ""5.1 Overview of the different channels""
- ""5.2 Marketing and sales strategies � in sum""""5.3 A complex competitive situation""; ""6. The development of the Norwegian market ""; ""6.1 The development of the current market""; ""6.2 Today�s market""; ""6.3 Today�s market in a framework""; ""6.4 Possibilities for expansion""; ""6.5 Summary""; ""7. References""; ""Appendix""