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Promoting Your School : Going Beyond PR.

To help schools develop community support, this third edition offers practical communication strategies to strengthen the partnership between schools, parents, businesses, and the community.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Warner, Carolyn
Formato: Electrónico eBook
Idioma:Inglés
Publicado: SAGE Publications, 2009.
Temas:
Acceso en línea:Texto completo

MARC

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245 1 0 |a Promoting Your School :  |b Going Beyond PR. 
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505 0 |a Cover -- Contents -- List of Resources and Sample Documents -- Foreword -- Preface -- Acknowledgments -- About the Author -- Part I -- Establishing Communication -- Chapter 1 -- The Foundation of Success -- Chapter 2 -- Making Your Schools Stand Out -- Chapter 3 -- Internal Communication -- Chapter 4 -- Publications/Electronic Communication -- Chapter 5 -- Media Relations -- Part II -- Building and Strengthening Partnerships -- Chapter 6 -- Building Your Team -- Chapter 7 -- Involving Parents in School -- Chapter 8 -- Community Outreach 
505 8 |a Chapter 9 -- Rallying Support for Public EducationChapter 10 -- Strengthening and Showcasing Instruction -- Part III -- Acknowledging Change -- Chapter 11 -- Crisis Management -- Chapter 12 -- Data Gathering: Road Map for Accomplishments -- Chapter 13 -- Communicating With Technology: Going Beyond Web Sites -- Resource A 
520 |a To help schools develop community support, this third edition offers practical communication strategies to strengthen the partnership between schools, parents, businesses, and the community. 
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