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Content marketing e creazione di valore : aspetti definitori e metriche di misurazione /

Detalles Bibliográficos
Clasificación:	Libro Electrónico
Autor principal:	Gordini, Niccolò
Otros Autores:	Rancati, Elisa, 1976-
Formato:	Electrónico eBook
Idioma:	Italiano
Publicado:	Torino : G. Giappichelli Editore, 2014.
Temas:	Marketing > Management. Internet marketing. Value. Direct marketing. Marketing > Gestion. Marketing sur Internet. Valeur. Marketing direct. value (economic concept) BUSINESS & ECONOMICS > Industrial Management. BUSINESS & ECONOMICS > Management. BUSINESS & ECONOMICS > Management Science. BUSINESS & ECONOMICS > Organizational Behavior. Direct marketing Internet marketing Marketing > Management Value
Acceso en línea:	Texto completo

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