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International journal of retail and distribution management, volume 43-4/5 : sustainability in retailing.
This eBook contains 10 chapters covering a range of topics on sustainability in retailing. The first four chapters discuss sustainable products and brands, with chapters exploring social responsibility for retailers' private label brands, portfolios of sustainable labels, consumer responses to...
| Clasificación: | Libro Electrónico |
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| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
London :
Emerald Group Publ,
2015.
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| Colección: | International Journal of Retail & Distribution Management: Volume 43, Issue 4/5.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | This eBook contains 10 chapters covering a range of topics on sustainability in retailing. The first four chapters discuss sustainable products and brands, with chapters exploring social responsibility for retailers' private label brands, portfolios of sustainable labels, consumer responses to elimination of overpackaging, and consumers' perceptions of eco-designed packaging. Sustainable business processes in chapters 5 to 8 are covered in chapters on the analysis of various approaches to marketing sustainability, the role of the retail store, retailer corporate social responsibility and undert. |
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| Descripción Física: | 1 online resource |
| ISBN: | 1785602055 9781785602054 |