The bad, the ugly and the good : new challenges for CSR communication /

This eBook contains chapters on Corporate Social Responsibility (CSR) communications attached to the second CSR Communication Conference held in Aarhus (Denmark) in September 2013. The two final chapters are not linked to this conference, however they also enhance our understanding of CSR Communicat...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Elving, Wim J. L. (Editor )
Formato: Electrónico eBook
Idioma:Inglés
Publicado: [Bradford, West Yorkshire, England] : Emerald, [2015]
Colección:Corporate Communications: An International Journal: Volume 20, Issue 2.
Temas:
Business communication.
Communication in management > Periodicals.
Communication in management.
Communication dans l'entreprise.
Communication en gestion > Périodiques.
Communication en gestion.
Business communication
Communication in management
Periodicals
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Cover; Editorial advisory board; The bad, the ugly and the good:new challenges for CSR communication; Processing of CSR communication: insights from the ELM; CSR as crisis risk: expanding how we conceptualize the relationship; Facebook and the public framing of a corporate crisis; The influence of interactive, non-interactive, implicit and explicit CSR communication on young adults' perception of UK supermarkets' corporate brand image and reputation; Quo vadis GRI? A (critical) assessment of GRI 3.1 A+non-financial reports and implications for credibility and standardization.

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