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Kirchliche kommunikation kalkulieren : systemtheoretische perspektiven für die lutherdekade 2017 /
Within mass media, one can rarely hear the voice of the Church. There is no lack of empirical attempts to solve the problem by means of the usual PR and advertising techniques, but they appear to have been of limited success. This study seeks a new approach. The likelihood of communication reaching...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Alemán |
| Publicado: |
Berlin, Germany ; Boston, Massachusetts :
De Gruyter,
2015.
|
| Colección: | Praktische Theologie im Wissenschaftsdiskurs ;
Bd. 18. |
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 003 | OCoLC | ||
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| 049 | |a UAMI | ||
| 100 | 1 | |a Uhlhorn, Frank Albrecht, |e author. | |
| 245 | 1 | 0 | |a Kirchliche kommunikation kalkulieren : |b systemtheoretische perspektiven für die lutherdekade 2017 / |c Frank Albrecht Uhlhorn. |
| 264 | 1 | |a Berlin, Germany ; |a Boston, Massachusetts : |b De Gruyter, |c 2015. | |
| 264 | 4 | |c ©2015 | |
| 300 | |a 1 online resource (430 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 490 | 1 | |a Praktische Theologie im Wissenschaftsdiskurs, |x 1865-1658 ; |v Band 18 | |
| 504 | |a Includes bibliographical references and index. | ||
| 588 | 0 | |a Online resource; title from PDF title page (ebrary, viewed June 10, 2015). | |
| 505 | 0 | |t Frontmatter -- |t Vorwort -- |t Inhalt -- |t Einleitung -- |t 1. Auf Spurensuche: Medien beim Werden der Kirche -- |t 2. In der theologischen Reflexion: Effekte von Mediennutzung -- |t 3. Forschungen zu Begriff und Funktion von Medien -- |t 4. Forschungen zur Wirkung von Medien -- |t 5. Öffentlichkeit als Adresse einer Kommunikationsstrategie -- |t 6. Systemtheoretisches Kommunikationsverständnis -- |t 7. Dominanz der Massenmedien in der gesellschaftlichen Kommunikation -- |t 8. Stärken und Schwächen der Konzepte für das Reformationsjubiläum -- |t 9. Evaluierung der Maßnahmen zur Lutherdekade -- |t 10. Vom Leitbild zur Leitdifferenz -- |t 11. „Luther 2017" als offenes System -- |t Nachwort -- |t Literaturverzeichnis -- |t Personenregister -- |t Sachregister. | |
| 520 | |a Within mass media, one can rarely hear the voice of the Church. There is no lack of empirical attempts to solve the problem by means of the usual PR and advertising techniques, but they appear to have been of limited success. This study seeks a new approach. The likelihood of communication reaching its intended target audience can be improved by using a systems theory based calculus. | ||
| 546 | |a German. | ||
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Church and mass media. | |
| 650 | 0 | |a Communication |x Religious aspects. | |
| 650 | 0 | |a Mass media |x Religious aspects. | |
| 650 | 6 | |a Église et médias. | |
| 650 | 6 | |a Médias |x Aspect religieux. | |
| 650 | 7 | |a RELIGION / Christianity / Lutheran. |2 bisacsh | |
| 650 | 7 | |a Church and mass media |2 fast | |
| 650 | 7 | |a Communication |x Religious aspects |2 fast | |
| 650 | 7 | |a Mass media |x Religious aspects |2 fast | |
| 653 | |a Communication. | ||
| 653 | |a calculus logicus. | ||
| 653 | |a mass media. | ||
| 653 | |a success of communication. | ||
| 653 | |a system theory. | ||
| 758 | |i has work: |a Kirchliche Kommunikation kalkulieren (Text) |1 https://id.oclc.org/worldcat/entity/E39PCGhjCtFqP64cMbqWhHGfYK |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |a Uhlhorn, Frank Albrecht. |t Kirchliche kommunikation kalkulieren : systemtheoretische perspektiven für die lutherdekade 2017. |d Berlin, Germany ; Boston, Massachusetts : De Gruyter, ©2015 |h ix, 420 pages |k Praktische Theologie im Wissenschaftsdiskurs ; Band 18 |x 1865-1658 |z 9783110405125 |
| 830 | 0 | |a Praktische Theologie im Wissenschaftsdiskurs ; |v Bd. 18. | |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=1880371 |z Texto completo |
| 936 | |a BATCHLOAD | ||
| 938 | |a De Gruyter |b DEGR |n 9783110410075 | ||
| 938 | |a ProQuest Ebook Central |b EBLB |n EBL1880371 | ||
| 938 | |a ebrary |b EBRY |n ebr11059861 | ||
| 938 | |a ProQuest MyiLibrary Digital eBook Collection |b IDEB |n cis31106168 | ||
| 938 | |a YBP Library Services |b YANK |n 12050216 | ||
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