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Key account management : strategies to leverage information, technology, and relationships to deliver value to large customers /

Now more than ever, companies are faced with a critical and challenging truth. Today's customer is demanding more attention, superior service, and the expertise of a dedicated sales team. Suppliers must make dif cult choices to determine how to allocate limited resources, including which custom...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Le Bon, Joël (College teacher) (Autor), Herman, Carl A. (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York, NY : Business Expert Press, 2015.
Colección:Selling and sales force management collection.
Temas:
Acceso en línea:Texto completo