Marketing in an audiology practice /

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Provides a unique, in-depth look into all facets of marketing and branding for an audiology practice. This is a must-have for professionals looking to market themselves and grow the long-term sustainability of an audiology or hearing instrument dispensing practice.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Taylor, Brian, 1966- (Editor )
Formato: Electrónico eBook
Idioma:Inglés
Publicado: San Diego, CA : Plural Publishing, Inc., [2015]
Temas:
Audiology > Practice.
Medical care > Marketing.
Audiology.
Audiology
Marketing of Health Services > methods
Practice Management, Medical > economics
Audiologie > Pratique.
Audiologie.
MEDICAL > Surgery > General.
Audiology > Practice
Medical care > Marketing
dissertations.
Academic theses
Academic theses.
Thèses et écrits académiques.
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Developing a strategy and brand for your practice : pillar-of-community marketing / Brian Taylor
  • Using marketing to shape people's attitudes to hearing care / Curtis Alcock
  • A practical guide to a marketing strategy & plan / Karen Ann Jacobs
  • Marketing in a modern practice : a real world perspective / Geoffrey Cooling
  • Disease state marketing and interventional audiology / Brian Taylor and Robert Tysoe
  • Social media and digital marketing / Brian Taylor
  • Marketing university and other nonprofit audiology clinics / Donald W. Nielsen.

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