Fundamentals of public relations and marketing communications in Canada /

Mostrar otras versiones (1)

"Experts in public relations, marketing, and communications have created the most comprehensive textbook specifically for Canadian students and instructors. Logically organized to lead students from principles to their application--and generously supplemented with examples and case studies--the...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Lymer, Leah-Ann (Editor ), Carney, William Wray, 1950- (Editor )
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Edmonton, Alberta, Canada : Pica Pica Press, an imprint of The University of Alberta Press, 2015.
Edición:First electronic edition, 2015.
Temas:
Communication in marketing > Canada > Textbooks.
Public relations > Canada > Textbooks.
Communication en marketing > Canada > Manuels d'enseignement supérieur.
Relations publiques > Canada > Manuels d'enseignement supérieur.
BUSINESS & ECONOMICS > Industrial Management.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Management Science.
BUSINESS & ECONOMICS > Organizational Behavior.
Communication in marketing
Public relations
Canada
Communication.
Postsecondary Education.
Public Relations.
Electronic books.
Textbooks
Acceso en línea:Texto completo

Internet

Texto completo

Items no disponibles

Detalle de Existencias desde

Ejemplares similares