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Creating effective sales and marketing relationships /

How should corporate sales and marketing teams operate collaboratively in a 21st Century to enhance performance in the marketplace? This publication provides insights into how and why con ict and/or separation has grown up between the sales and marketing functions in many organizations, and what sen...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Le Meunier-FitzHugh, Kenneth (Autor), Le Meunier-Fitzhugh, Leslie Caroline (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York, NY : Business Expert Press, 2015.
Edición:First edition.
Colección:Selling and sales force management collection.
Temas:
Acceso en línea:Texto completo

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