Cargando…

Greenwash : big brands and carbon scams /

Going green is the new black for big business. But how real is the climate-friendly revolution that's being advertised?Toyota reckons Mother Nature drives a Prius, Ford wants us to 'Join the Green Revolution', and McDonald's has painted its famous golden arches green. Facebook ha...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Pearse, Guy
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Collingwood, Vic. : Black Inc., 2012.
Temas:
Acceso en línea:Texto completo

MARC

LEADER 00000cam a22000003a 4500
001 EBOOKCENTRAL_ocn903150690
003 OCoLC
005 20240329122006.0
006 m o d
007 cr |n|||||||||
008 141220s2012 vraacf eo 001 0 eng d
040 |a YDXCP  |b eng  |e pn  |c YDXCP  |d EBLCP  |d DEBSZ  |d OCLCQ  |d OCLCO  |d OCLCF  |d OCLCO  |d OCLCQ  |d MERUC  |d YDX  |d ZCU  |d OCLCQ  |d VT2  |d DKC  |d OCLCQ  |d OH#  |d OCLCO  |d OCLCQ  |d OCLCO  |d OCLCL 
019 |a 898100948  |a 1015822342 
020 |a 9781921870767  |q (electronic bk.) 
020 |a 1921870761  |q (electronic bk.) 
020 |z 9781863955751  |q (pbk.) 
020 |z 1863955755  |q (pbk.) 
029 1 |a DEBSZ  |b 425906345 
035 |a (OCoLC)903150690  |z (OCoLC)898100948  |z (OCoLC)1015822342 
050 4 |a HD60  |b .P437 2012 
082 0 4 |a 658.408  |2 23 
049 |a UAMI 
100 1 |a Pearse, Guy. 
245 1 0 |a Greenwash :  |b big brands and carbon scams /  |c Guy Pearse. 
264 1 |a Collingwood, Vic. :  |b Black Inc.,  |c 2012. 
300 |a 1 online resource 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
505 0 |a Front Cover; Copyright; GREENWASH; Contents; Dedication; Introduction; Banks; Beer; Big Box Grocery and Retail; Cars; Celebrities; Coffee; Earth Hour; Electricity; Fashion; Fast Food; Flights; Freight; Home Appliances and Entertainment; Hotels; Luxe Punting; Media; Online Searching, Shopping, Socialising; Petrol; Pets; Phones, Computers and Office Electronics; Professional Services; Real Estate; Sex; Soft Drink; Sports; Sweet Treats; Conclusion; Your Pocket Guide to Greenwashing; Picture Section; Acknowledgements. 
520 |a Going green is the new black for big business. But how real is the climate-friendly revolution that's being advertised?Toyota reckons Mother Nature drives a Prius, Ford wants us to 'Join the Green Revolution', and McDonald's has painted its famous golden arches green. Facebook has even 'friended' Greenpeace. But are big brands and the celebrities endorsing them really as green as they claim? In Greenwash, in the tradition of Fast Food Nation and No Logo, Guy Pearse looks behind the corporate façade - and what he finds will startle you. Nothing is sacred and no one is safe from scrutiny in this e. 
590 |a ProQuest Ebook Central  |b Ebook Central Academic Complete 
650 0 |a International business enterprises  |x Environmental aspects. 
650 0 |a Industrial management  |x Environmental aspects. 
650 0 |a Environmental management. 
650 0 |a Social responsibility of business. 
650 0 |a Deception. 
650 2 |a Deception 
650 6 |a Entreprises multinationales  |x Aspect de l'environnement. 
650 6 |a Gestion d'entreprise  |x Aspect de l'environnement. 
650 6 |a Environnement  |x Gestion. 
650 6 |a Entreprises  |x Responsabilité sociale. 
650 6 |a Tromperie. 
650 7 |a environmental control.  |2 aat 
650 7 |a Deception  |2 fast 
650 7 |a Environmental management  |2 fast 
650 7 |a Industrial management  |x Environmental aspects  |2 fast 
650 7 |a International business enterprises  |x Environmental aspects  |2 fast 
650 7 |a Social responsibility of business  |2 fast 
758 |i has work:  |a Greenwash (Text)  |1 https://id.oclc.org/worldcat/entity/E39PCGDX4ffQfPfygCvYv8p7H3  |4 https://id.oclc.org/worldcat/ontology/hasWork 
776 0 8 |i Print version:  |a Pearse, Guy.  |t Greenwash.  |d Collingwood, Vic. : Black Inc., 2012  |z 9781863955751  |z 1863955755  |w (OCoLC)823819689 
856 4 0 |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=1887413  |z Texto completo 
938 |a ProQuest Ebook Central  |b EBLB  |n EBL1887413 
938 |a YBP Library Services  |b YANK  |n 12204538 
994 |a 92  |b IZTAP