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Strategic management : a practical guide /
| Clasificación: | Libro Electrónico |
|---|---|
| Autores principales: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York, New York (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2015.
|
| Colección: | Strategic management collection.
|
| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Section 1. Setting the course of the organization
- 1. The strategic management process
- 2. Establish a vision
- Section 2. Environmental issues: the organization in context
- 3. Governance and social responsibility of the firm
- 4. Sustainability
- 5. Monitoring the external environment
- Section 3. How to decide which strategy is best
- 6. Assessing organizational strengths and weaknesses
- 7. The value chain
- 8. Creating organizational vision
- 9. How to innovate and how innovation fits with strategy
- Section 4. Implementation
- 10. Strategic clarity: is your plan complete and understandable?
- 11. Evaluating your strategy in a global context
- 12. How to provide strategic leadership
- About the authors
- References
- Index.