Social media branding for small business : the 5-sources model : a manifesto for your branding revolution /
Social media branding provides the thinking, evidence, and practice to create a road map for practitioners in small businesses to develop and implement their brand in online and offline communities. It provides a start point because one of the biggest issues for small businesses is where to start. I...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
New York, New York (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2015.
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Edición: | First edition. |
Colección: | Digital and social media marketing and advertising collection.
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Temas: | |
Acceso en línea: | Texto completo |
Sumario: | Social media branding provides the thinking, evidence, and practice to create a road map for practitioners in small businesses to develop and implement their brand in online and offline communities. It provides a start point because one of the biggest issues for small businesses is where to start. I have talked to so many business practitioners who don't like the idea of social media. Often, they say: "We can't do that because of the legal implications!" Or, "We will have to employ more people and we don't have the resources." |
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Notas: | Title from PDF title page (viewed on January 11, 2015). |
Descripción Física: | 1 online resource (1 PDF (xvi, 118 pages)) : illustrations |
Bibliografía: | Includes bibliographical references (pages 105-116) and index. |
ISBN: | 9781631570995 1631570994 1631570986 9781631570988 |
ISSN: | 2333-8830 |