New Product Forecasting : an Applied Approach.
Concise and jargon free, this is a one-step primer on the tools and techniques of forecasting new product development. Equally useful for students and professionals, the book is generously illustrated, and features numerous current real-world industry cases and examples. Part I covers the basic foun...
Clasificación: | Libro Electrónico |
---|---|
Autor principal: | Kahn, Kenneth B. |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Hoboken :
Taylor and Francis,
2014.
|
Temas: | |
Acceso en línea: | Texto completo |
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