Cargando…

International operations : how multiple environments impact productivity and location decisions /

Provides a comprehensive discussion of the factors that affect international operations. International operations can involve sales and production activities. Companies are often too optimistic about the productivity of international sales, that is, overestimate the development of international mark...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Steenhuis, Harm-Jan (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015.
Edición:First edition.
Colección:2014 digital library.
Supply and operations management collection.
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:Provides a comprehensive discussion of the factors that affect international operations. International operations can involve sales and production activities. Companies are often too optimistic about the productivity of international sales, that is, overestimate the development of international markets. Companies are also often too optimistic about the productivity of international production, that is, underestimate the costs and efforts involved. This leads to disappointing results or divestment of international operations.
Notas:Title from PDF title page (viewed on December 21, 2014).
Part of: 2014 digital library.
Descripción Física:1 online resource (1 PDF (164 pages))
Bibliografía:Includes bibliographical references (pages 151-160) and index.
ISBN:9781606495797
1606495798
ISSN:2156-8200