Polls, expectations, and elections : TV news making in U.S. presidential campaigns /

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"In modern American presidential campaigning, scholars and citizens have bemoaned the effects of electronic media on voters. Much has been written about the effects of television ads, media management, perceived bias, and other issues, yet one element of today's media environment that most...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Craig, Richard (Professor of journalism) (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Lanham : Lexington Books, [2015]
Temas:
Universidad Sergio Arboleda
Television broadcasting of news > Political aspects > United States.
Television and politics > United States.
Presidents > United States > Election.
Mass media and public opinion > United States.
Journalism > Political aspects > United States.
Public opinion polls > United States.
Téléjournaux > Aspect politique > États-Unis.
Télévision et politique > États-Unis.
Médias et opinion publique > États-Unis.
Presse > Aspect politique > États-Unis.
Sondages d'opinion > États-Unis.
LANGUAGE ARTS & DISCIPLINES > Journalism.
Journalism > Political aspects
Mass media and public opinion
Presidents > Election
Public opinion polls
Television and politics
Television broadcasting of news > Political aspects
Präsidentenwahl
Wahlkampf
Massenmedien
Berichterstattung
United States
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Introduction : the democratic process, television, and polls
  • Presidential campaigning and the rise of mass media
  • Campaigning in the image-making age
  • Polling as a political (and media) necessity
  • Lesser expectations : early TV network poll usage
  • Soaring expectations : you poll, I jump
  • Splintering expectations : poll overkill and new media
  • Conclusions and implications for future research.

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